By Marcelo Goncalves, Head of Enterprise and Government Sales
According to a recent NEXTDC poll, 40% of organisations identify getting stakeholder buy-in as the biggest obstacle technology leaders face getting data migration projects off the ground.
Executive support is critical. Everyone at the executive table has an interest in digital transformation agendas. Assuming the CIO or CTO is already onboard, there are three other CXO sponsorships you need for a watertight business case. Get them all onboard and you should also have the CEO’s support by default.
Once upon a time, CFOs merely guarded the organisational purse strings. Post-COVID, where organisations must embrace accelerating change, the CFO mandate has evolved. They’re still expected to ensure immediate financial viability; but also support and enable rapid change across the organisation – particularly in the digital arena.
This means many CFOs are given key leadership roles across digital portfolios. Plan early for the following topics to come up in your discussions as they’ll be looking to understand them before rubber stamping migration projects:
Digital transformation involves both money and people. The CFO ultimately signs off on the capital and human resources required.
The CRO’s role has evolved rapidly in recent years. They are also enablers of digital change – all while maintaining regulatory and legal compliance without compromising on security, regulatory and assurance frameworks.
This means many have assumed a portfolio not only focused on mitigating risk, but also providing strategic growth and innovation advice. To be successful, this area of your business will need to be embedded in your project team.
Expect the following topics to come up during CRO discussions:
Transitioning an increasing amount of the organisation’s core processes and functions into the digital realm adds significant risk around resilience and security. Your CRO will want to understand how this is being managed.
CCOs have never been more critical. Research shows that 80% of people will stop doing business with a company because of a poor customer experience. The CCO is charged with ensuring your customers have frictionless interactions with your organisation to underpin retention and growth – it’s a known fact around the world that “happy customers stick around”.
Customers should be at the heart of every decision, so expect the following topics to spark interest:
Ultimately, you will have to be able to demonstrate; “What’s in it for the customer?”, and “Why should they care?”.
One simple strategy to get executive stakeholder buy-in is to get them to see for themselves the facilities or services under consideration. It’s a simple strategy that can quickly raise the status and visibility of the project.
The reason for this is simple: many key stakeholders and decision-makers make decisions based on what they see and experience. A solid, well-reasoned written business case should be complemented by site and experience tours.
Some people in your decision-making cohort will still view data centres as large, bunker facilities simply storing hardware. They’ll be pleasantly surprised to find out high-end data centres offer much more including meeting rooms, operations space, catering and chill-out areas, innovation and media centres – and more.
To build a watertight business case before it arrives at the executive table, we recommend to enlist help of a specialist partner early in the project.
There are so many potential disasters that a strategic partner can help you avoid:
You can’t afford to stumble at any stage of a critical transformation project, so make sure you partner strategically to build your business case, transformation strategy and implementation program – someone with extensive domain experience and specialisation in these areas.
If getting stakeholder buy-in and funding for data migration is your biggest challenge, then you need to consider the above tips to get the whole business more interested.
Reach out to NEXTDC if you need help to get executive support for a data centre migration. Our team will partner with you every step of the way and point you to appropriate strategic service providers for the development of transformation strategies, roadmaps and business cases that stack up practically, financially and realistically.
For earlier posts in the Mastering Migration series see:
5 strategies for planning and resourcing your data centre migration project
Should you keep BAU and transformation project teams separate?